Read more of our latest writing on dignity, and hear about events and updates.
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Podcast: Cait appears on Wharton Marketing Matters
Wharton’s Barbara Kahn and Dr. Americus Reed speak with Cait Lamberton, Author of “Marketplace Dignity” about her new book, affirming dignity, customer loyalty, brand relationship with consumers, and more.
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Recent writing on dignity: marketing’s role
In the Journal of the Academy of Marketing Science, Cait and Tom, together with Sakshi Ghai of Oxford and Andrew Morningstar of the University of Pennsylvania, published the article ‘Marketing’s…
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Recent writing on dignity: The Dignity Report
Tom Wein and the IDinsight Dignity Initiative publish an annual Dignity Report, rounding up all their latest research and partnerships on dignity and international development. Read the back issues here:…
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Recent writing on dignity: the psychology of consumer dignity
Cait, Neela and Tom, together with a brilliant scholar at Oxford named Sakshi Ghai, published a chapter exploring the evidence on the psychology of dignity and the experiences of consumers.…



